AWARD-WYNNING

MAKEUP MADE

TO MOVE IN

Longwear, clean, vegan, cruelty-free formulas

made to move with you throughout the day.

AWARD-WYNNING

MAKEUP MADE

TO MOVE IN

Longwear, clean, vegan, cruelty-free formulas

made to move with you throughout the day.

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FEATURED PRODUCTS

SERENA'S PICKS

NOTHING TO SEE - 225 BELIEVE
featured

NOTHING TO SEE

SOFT MATTE CREAMY CONCEALER

$25.00

20 shades
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$25.00
Chartreuse Beauty Sponge

WYNNING Sponge

$8.00
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$8.00
Real Simple Beauty Award Winner - Best Mascara - WYN BEAUTY BIG VISION LENGTHENING & DEFINING TUBING MASCARA
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BIG VISION

LENGTHENING & DEFINING TUBING MASCARA

$19.00

1 shade
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$19.00
Acceptance Speech Shimmering Hydrating Lip Gloss in shade Prize

ACCEPTANCE SPEECH

SHIMMERING HYDRATING LIP GLOSS

$20.00

9 shades
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$20.00

WYN, YOUR WAY

We believe that beauty is personal, so you set the standard. Share how you WYN and tag us @WYN

DISCOVER THE PRODUCTS

BEAUTY BUILT FOR LIFE

You don’t stand still, so neither do we. Our clean, high-performing, ultra-hydrating formulas are designed to be in motion with you.

Lips

Eyes

FACE

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SHADE FINDER

MEET YOUR MATCH

At WYN, we're committed to living in color with confidence. Our products were formulated, tested, and perfected with deeper skin tones as the starting point — meaning everyone will find their match.

ABOUT THE BRAND

MAKEUP MADE TO MOVE IN

On and off the court, Serena’s strength has always been coupled with self-expression through beauty. She believes in the beauty of showing up as your best self, so WYN BEAUTY products are developed with clean, high-performing ingredients that wear beautifully all day.

ABOUT US